Entries by PRSA Pittsburgh

PR: Innovation in the Age of Convergence

By Jerry Thompson, EVP, Public Relations Director at MARC USA [ This is a post from our 2017 Renaissance Awards event sponsor, MARC USA, one of the largest independent marketing communications agencies in the country with offices in Chicago, Miami and Pittsburgh. ] In the wake of an emotional election process and a public dialog marked […]

Renaissance Awards Q&A with The Motherhood

This week on the blog, we chatted with The Motherhood Inc., an agency that’s no stranger to our annual Renaissance Awards. Check out what they had to say about last year’s ceremony and what keeps them coming back for more. Q: What award(s) did the agency win at the 2016 ceremony? A: The Motherhood was proud and honored […]

Renaissance Awards Q&A Spotlight: Patti Jo Lambert

The 2017 Renaissance Awards are right around the corner! We recently chatted with a former Renaissance Award winner, Patti Jo Lambert, to hear her perspective on the region’s most prestigious public relations awards ceremony. Check out what she had to say below! Q: What award did you win? A: Renaissance Communicator of the Year Not for Profit at […]

Agencies Should Start Thinking More Like Consultants

 By Steve Radick [ This article originally appeared on MediaPost, an integrated publishing and content company whose mission is to provide a complete array of resources for media, marketing and advertising professionals. ] For the last five years, my account managers have called me Mr. Scopecreep. I’ve never been able to see a problem and not […]

Join Us Jan. 26 for the 2017 PRSA Pittsburgh Renaissance Awards

By Jordan Mitrik PRSA Pittsburgh’s annual Renaissance Awards ceremony is one of my favorite events of the year. For one evening, the city’s top communication professionals gather to celebrate the most outstanding public relations and marketing work produced that year. They take a break from their busy schedules to honor campaigns, tactics and individual practitioners […]

6 Brand Storytelling and Marketing Lessons I Learned From The Moth

[ This article originally appeared on The Way, Sprinklr’s content hub. As one of PRSA Pittsburgh’s sponsors, each month Sprinklr will be delivering you with some insights into how you can use technology to make your marketing more efficient and effective. ] Marketers are storytellers. If you don’t believe me, check LinkedIn. Brand Storyteller, Chief Storyteller, Data Storyteller – these are […]

Renaissance Awards: Deadline EXTENDED, Categories Explained

 We know there are still many of you working hard to get Renaissance Award submissions completed, and definitely don’t want you to miss out. Therefore, we are extending the deadline to 5 PM next Thursday, December 15. Hosting the annual Renaissance Awards has been a long-standing tradition within PRSA Pittsburgh. Once a year, the brightest and most talented […]

Why Brands That Are Direct Are Powerful

By Meredith Klein [ This article originally appeared on MediaPost, an integrated publishing and content company whose mission is to provide a complete array of resources for media, marketing and advertising professionals. ] I recently returned from my honeymoon to France, Italy and Great Britain. In several of the cities we visited, I noticed United Colors of […]