Blog Archives

JoAnn Jenny, Website Coordinator

JoAnn Jenny, Senior Communications Specialist, Information Technology, University of Pittsburgh Twitter | LinkedIn  How long have you been a member of PRSA? On the Pittsburgh board?   Member since 2014; on the board this January What is your goal as a board member?  To kee...

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Pitch Perfect: The Art of Media Relations

Pitching is one of the most difficult thing we PR pros do. Many of us do it every day, but no matter how long you’ve been doing it or how often you’re sending pitches out to media, the rejection, or even worse, the radio silence, are still an unfortunate reality. As new pros, pitching s...

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Calling All Writing Enthusiasts!

PRSA Pittsburgh is currently looking for a new blog coordinator!  The blog coordinator position is a chapter chairperson position and is ideal for anyone who has a deep love of both writing and the public relations industry. The position is is a volunteer position on PRSA Pittsburgh's board....

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Book Review: The Shallows

By Allison R. Peiritsch Ever wonder why it can be so difficult to sit, concentrate and read a book?  Ever wonder why after spending time online, you feel tired and unable to critically think?  Nicholas Carr helps us understand why.  Carr’s “The Shallows:  What the In...

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PRSA celebrates New Professionals Week August 23 to 29

By Chelsea Cummins Being a new professional is scary. You’re thrown from the security blanket of college into this new, competitive world where even if you’re good, there’s a chance there’s someone better. If you land a job right out of school, you quickly learn about the ...

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More Than a Stepping Stone - the Mid-Size City Becomes a PR Career Destination

By Steve Radick Take a look at the social media feeds for the media in any mid-size city around the country and you’ll see a ton of listicles, articles, and hype videos talking up their hometown. Thanks to the seemingly endless demand for new content, hometown pride is stronger than ever be...

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Mentors & Millennials

By Robyn Rudish-Laning In the age of LinkedIn, email and social networking, who needs a mentor? Everyone. Everyone should have a mentor. Digital communication has made many of our traditional methods – meeting for coffee or lunch, networking at events or meet-ups, letters and phone calls ...

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August is PRSA Diversity Month!

By Robyn Rudish-Laning In August, PRSA chapters across the country share in PR Diversity Month.  It’s a perfect time to celebrate the diverse backgrounds of those in the PR field nationally and in our own backyards. It’s also a great time to educate ourselves on the importance of...

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From the Intern's Desk: 5 Lessons at Brunner

By Mackenzie Smith I have been sitting at my desk for an hour writing and re-writing cliché opening sentences about how much I have learned during my PR and Social Media internship at Brunner.  “I have learned more over the past 2 months at Brunner than I have in my whole ...

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Book Review: Leave Your Mark by Aliza Licht

By Chelsea Cummins Most career-advancing books or articles you read touch on a few basic points, including resumes, cover letters, interviewing and the like. In all of these situations, the author tells you to do this and you will succeed. To me, this feels like a major shortcoming. If all aspirin...

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