Public Relations Account Executive

The Public Relations Account Executive (PR AE) requires 2-5 years experience working directly within an agency or within a corporate communications setting. The PR AE generally serves as the primary day-to-day contact between clients and the agency. Establishing relationships, building trust and mutual respect are paramount.

Primary responsibilities

At the direction of the PR Director, participate as a core team member in client relationships, providing day-to-day account management and tactical execution in social media, press and stakeholder relations, planning, research, writing and editing. The successful PR AE can anticipate client needs, apply industry knowledge and trends to clients’ businesses, and forecast against disruptions.

With the guidance of supervisors, develop and ensure accuracy of tools such as media lists, timelines, social media editorial schedules, project plans and planning calendars to help manage activities on all PR accounts.
With the support and guidance of the PR Director and senior team members, identify, share and proactively develop media leads and placements for existing clients, the agency and prospects.
At the direction of the PR Director, demonstrate a keen understanding of how to measure and report on clients’ social media and public relations initiatives.

As a member of the Gatesman team, support and identify new business, visibility and strategic initiatives to benefit the agency and agency team members.

Individual expectations

Demonstrate strong writing and editorial, but also (and just as important), strong development of media relationships and client relationships.

Demonstrate creative and critical thinking capabilities to proactively identify potential opportunities, threats and impactful circumstances for clients, prospects and the agency.

Demonstrate a commitment to the highest-standards, and pride of authorship within your work and thinking.
Maintain an awareness of local and national media, developments in the local and regional business landscape and PR and Social Media business trends.

As a member of the PR team, develop and benefit financially, personally and professionally from opportunities to improve department operations, gain new clients and enhance the image and reputation of Gatesman.
Work with PR Director to map out a short-term and long-term path for personal and professional growth and development as a member of the agency team.

To apply, please visit: the Gatesman Agency