Pittsburgh Leads the Way, Becomes First PRSA Chapter to Use New PRSA Website Service

By Steve Radick

As you’ve hopefully already noticed, PRSA Pittsburgh’s online presence (https://prsa-pgh.org/) got a long-overdue facelift this week. As announced at the PRSA International Conference in Indianapolis, we were the pilot chapter for PRSA’s new website platform – PRSA EasySites. We chose the Silver Concierge Website package and then with the help of our Webmaster JoAnn Jenny and Web Content Manager Jordan Mitrik, worked with the EasySites developers to create the new site. Our site is now being used by PRSA National as a case study for signing up other chapters, all in an effort to create a more consistent and efficient website build process for all chapters.

As PRSA Pittsburgh members, here are some of the big changes that will impact you:

Design

The design is much more in line with best practices and now looks and operates like many of the top websites you use every day. The site uses responsive design so that it’s easily accessible and usable no matter what device you’re using.

Member Directory

You’ll no longer have to log into the PRSA Pittsburgh website to register for events or access our membership list. Instead of duplicating the membership list that National PRSA maintains, we’re just going to use their system. You can access the directory of Pittsburgh chapter members by visiting PRSA’s member directory and select the “Pittsburgh chapter.”

Events

Our Events page uses an actual calendar format so it’s easy to tell what events are coming up now and throughout the rest of the year. We’re also moving our event registration to Eventbrite, the best-in-class event management software. Eventbrite makes the whole event registration process seamless for both you and us. We’ll now be able to issue mobile tickets to events and you’ll be able to pay via your mobile phone on-site if needed as well. Next week’s Glimmer of Hope event is our first event to use this new platform.

Blog

Our blog is now MUCH more visual than ever before. It’s also easier for anyone (guest bloggers anyone?) as it leverages WordPress’ intuitive WYSIWYG editor. We’ve also added sharing widgets to each post to make sharing these out much easier as well.

Resources

We’ve added a Resources page so that you’ll have easy access to key chapter documents and Pittsburgh PR resources.

Spend some time to take a look around and let us know what you think – there’s a handy “comment” feature right there below this post!


Steve Radick is the Vice President, Director of Public Relations at Brunner in Pittsburgh. Find out more about Steve here.

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