About the Vice President

Robin Rectenwald, M.S., Account Supervisor, WordWrite

Robin Rectenwald has always had a passion for helping organizations share their stories with the media and the community. She is the day-to-day account leader on WordWrite’s B2B, B2C and nonprofit clients. Some of her work has included Kennywood, Caliente Pizza & Draft House, Carnegie Library of Pittsburgh, YMCA of Greater Pittsburgh, the Ryan Shazier Fund for Spinal Rehabilitation, VisitPITTSBURGH, MedExpress and UnitedHealthcare. With nearly a decade of experience in strategic marketing, communications and public relations, she has sharpened her skills in media relations, crisis communications, message development, community relations and public speaking.

Prior to WordWrite, Robin was the director of public relations at Veterans Leadership Program of Western Pennsylvania, a regional nonprofit that serves military veterans (in honor of her dad who served in Vietnam). Through a variety of communication tools, Robin shared the stories of many veterans, which led to an increase in social media followers, donors and volunteers. Her previous experience includes the Pittsburgh Pirates, Office of Allegheny County Executive Rich Fitzgerald and Jampole Communications.

Robin earned her master’s degree in Integrated Marketing Communications from West Virginia University and a bachelor’s degree in Communications and Spanish from Duquesne University. In 2019, she taught a PR class as an adjunct professor at Duquesne University and hopes to continue teaching in the future.

As for community involvement, Robin has served on the Board of Directors for the Pittsburgh chapter of Public Relations Society of America (PRSA) for the past six years, serving as PR Summit co-chair, Renaissance Awards co-chair, secretary and vice president. She is also an honoree of this year’s Cystic Fibrosis Foundation’s Pittsburgh 50 Finest Class. In January 2021, the Cystic Fibrosis Foundation recognized Robin with the 2020 Tomorrow’s Leader Award and in 2019, she received The Incline’s Who’s Next: Communicators class award. She also received the 2017 PRSA Pittsburgh Member of the Year Award.

In her spare time, she likes bike, kayak and travel. In fact, she accomplished a personal goal of biking 330+ miles from Pittsburgh to Washington, D.C. in the summer of 2020. She hopes to complete a triathlon in the near future.