Calendar of Events
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#Burgh 3.0 @PointParkCMI
#Burgh 3.0 @PointParkCMI
Pittsburgh Post-Gazette columnist Tony Norman; KDKA- TV anchor and legal expert Julie Grant and Oliver Schmidt, a crisis communications expert and managing partner at C4CS, headline a panel about the power of social media. Hands on breakout sessions featuring social media experts will provide training on specific areas related to Business-to-Business Communications, Public Relations and […]
Webinar: Anatomy of a News Release
Webinar: Anatomy of a News Release
How can you make your PR messages stand out? Learn how to write PR pieces that take advantage of online distribution to accomplish all of your goals. On-Demand Available March 23 through April 7
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Catch Your Readers Master Class
Location: Las Vegas, Nev. In this persuasive writing workshop, find scientific, proven-in-the-lab approaches for getting people to pay attention to, understand, remember and act on your messages.
Speechwriters Conference
Speechwriters Conference
Location: Washington, D.C. Whether you’re new to the job or a veteran speechwriter, master how to craft speeches that capture attention, inspire action and bring the real voice of the speaker to every occasion. Learn from the best in the business, including speechwriters from the White House, Sprint, Eli Lilly, Disney, The Washington Post, a […]
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Social Media Conference for PR, Marketing and Corporate Communications at Disney World
Location: Lake Buena Vista, Fla. This conference will get you up to speed on proven PR, marketing and internal communications strategies for existing and emerging social media. Gain tips, tools and techniques so effective they will transform social media at your organization.
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Workshop: Building Media Relationships
Location: Atlanta, Ga. In this complement to Michael Smart’s popular pitching workshop, you’ll learn how to get on the radar screen of reporters and bloggers even when you don’t have a story to pitch. Some past workshop participants have even heard back from top-tier journalists they’ve emailed or tweeted before the end of the workshop. […]
IABC/PRSA Pittsburgh Content Marketing Discussion
IABC/PRSA Pittsburgh Content Marketing Discussion
What is High-Quality Content and How Can You Produce More of It? “Have a marketing challenge? Whatever it is, someone has probably told you that the answer involves creating high-quality content. But what exactly does that mean? If you tell someone the solution is to “produce high-quality content,” you might as well have told them […]
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Workshop: Crisis Social Media When “It” Hits the Fan
Location: Atlanta, Ga. Crisis communications is becoming more complicated and difficult. Communications channels are expanding and audiences are more diverse. Where crisis communications was once perceived as talking to the media after an event happened, today’s crisis audiences have expanded to include employees, customers, stakeholders and social media users. At the same time, channels have […]
Workshop: Pitching Boot Camp
Location: Atlanta, Ga. Learn intensely practical tips that will instantly boost your media and blog coverage including eight “story boosters” that turn ordinary news into stories journalists crave and four proven formulas for winning email pitch subject lines.
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PRSA Pittsburgh Chapter
