The successful digital marketing specialist (DIMS) handles the day-to-day paid digital, paid social and inbound marketing execution for WordWrite and its clients. The DIMS provides a lead role in delivering digital services to clients, constantly evaluating and adjusting the right mix of elements in the PESO (Paid, Earned, Shared, Owned) model we recommend for clients and prospects. The DIMS assists the digital and inbound marketing director and WordWrite leadership to develop overall strategies for digital and inbound clients and the agency.
The successful DIMS is a continuous learner, always attuned to the ever-changing possibilities of inbound and digital media. At a minimum, the DIMS is certified in two Hubspot courses (Inbound Marketing and Hubspot Software) and is required to pass the exam necessary for WordWrite to be an Agency Certified Partner.
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