FOVNDRY seeks an experienced, trusted agency PR account manager who is ready to take the next step in their career as the Director of our PR division. This is a full-time position based out of our Rockville office. (Candidate must be willing to relocate.) The ideal candidate is fluent in PR agency initiatives and best practices; has a thorough understanding of how those practices work within and contribute to larger, integrated marketing strategies; and has a proven track record of successfully securing results and managing staff and clients. The Director of PR is a dynamic leader who is committed to our integrated team mentality and will be a key member of the FOVNDRY leadership team, responsible for sustaining and growing the PR division’s ongoing success.
RESPONSIBILITIES:
- Oversee the agency’s PR division, including clients and staff:
- Directly manage PR teammates (account managers and account executives), and monitor individual and team performance to ensure
accountability in meeting internal and client expectations - Oversee the day-to-day management of PR client accounts, budgets, strategies, and resources
- Mentor and empower teammates, elevating work developed by team members by providing guidance and fostering a collaborative environment
- Cultivate and maintain relationships with key internal and external parties (staff, clients, referral sources, teaming partners, peers, media)
- Build and grow FOVNDRY’s Public Relations account team, attracting and developing top talent and expanding our offerings
- Directly manage PR teammates (account managers and account executives), and monitor individual and team performance to ensure
- Execute PR strategies and tactics as needed on behalf of assigned accounts:
- Lead and oversee internal planning meetings, brainstorm sessions, and the development of integrated communications strategies and media-based communications plans
- Employ and maintain strong media relations to shape and control communications that are in line with overall account and company objectives
- Meticulously track and report budgets
- Lead strategic PR initiatives on behalf of the agency:
- Establish, track, and meet annual performance goals
- Oversee and sustain ongoing brand awareness for the firm via traditional and digital PR channels
- Lead strategic thought-leadership initiatives for FOVNDRY to increase awareness of the agency and to maintain and elevate the agency’s brand and credibility in target sectors and across various channels (e.g. webinars, marketing/speaking events, traditional and social media amplification)
- Serve as a key member of the FOVNDRY leadership team:
- Inspire progressive, on-strategy thinking across teams including creative, marketing, and PR
- Promote and facilitate a culture of collaboration between the agency and our clients and partners
- Work within and uphold adherence to established agency systems and protocols to manage personal and team workflows, schedules, and deadlines; working with leadership team to evaluate, plan, and implement additional procedures and protocols as needed
- Participate in agency planning and review meetings on behalf of assigned staff/department
- Contribute to the evolving agency culture, providing new ideas and insights to help lead the team toward continued integration and growth
QUALIFICATIONS:
- 10+ years of proven work experience as a PR Manager or in a similar PR role in a cross-functional agency setting
- 3+ years of experience in a staff-management position
- BA or BS in Public Relations, Communications, Journalism, or a liberal arts discipline with a strong writing foundation
- Exceptional written and verbal communication relationship-building skills, and attention to detail
- Excellent presentation skills, with confidence to lead speaking opportunities
- Proven experience managing staff and clients and providing mentorship
- Proven ability to prioritize, accountability in meeting deadlines, and a willingness to take ownership
- Extensive experience using agency digital platforms for timekeeping, project management, etc.
- Expertise in managing online social campaigns
- Committed to upholding our business ethics and reputation
- Knowledge of AP style guidelines required
BENEFITS:
- Health, short-term disability, and life insurance
- Professional and personal development program
- PTO program, including federal holidays
- Simple IRA with match
- Summer Fridays
- Team-building events
- And more
INTERESTED?
Please send resume, cover letter, and portfolio/examples of applicable work, including media results, to: careers@fovndry.com. Candidates must be willing to relocate to the D.C. Metro area.