Entries by PRSA Pittsburgh

Why I Chose the APR Journey (and why you may as well)

[ This is the first post in the APR Journey Series exploring the Accreditation in Public Relations credential and the journey to getting it. ] Accreditation in Public Relations (APR) is the communication industry’s only post-graduate certification. It’s a designation that tests and proves one’s knowledge of the core tenants of our profession, especially a […]

How to Take the Human Error Out of Social Media Advertising

[ This article originally appeared on The Way, Sprinklr’s content hub. As one of PRSA Pittsburgh’s sponsors, each month Sprinklr will be delivering you with some insights into how you can use technology to make your marketing more efficient and effective. ] The purpose of any social advertising program is to build valuable relationships with real people. That’s why—no matter how […]

Four ways PR pros bring value to your business

[ This article recently appeared on WordWrite Communications’ blog. Want to know more about WordWrite? Take a look at some of the services they offer here. ] Recently, our WordWrite team attended the annual PRSA Renaissance Awards of the Public Relations Society of America (PRSA) Pittsburgh chapter, which recognize the stellar work of PR agencies and […]

Chapter Dues Increase

After careful consideration, PRSA Pittsburgh has made the decision to increase local chapter dues by $5, from $45 to $50 annually. This is our first local dues increase in more than 10 years and your 2017 board made the decision based on general economic inflation coupled with our mission to provide the best experience possible […]

Pittsburgh Leads the Way, Becomes First PRSA Chapter to Use New PRSA Website Service

By Steve Radick As you’ve hopefully already noticed, PRSA Pittsburgh’s online presence (http://prsa-pgh.org/) got a long-overdue facelift this week. As announced at the PRSA International Conference in Indianapolis, we were the pilot chapter for PRSA’s new website platform – PRSA EasySites. We chose the Silver Concierge Website package and then with the help of our […]

8 Ways for Companies to Improve Social Compliance

 [ This article originally appeared on The Way, Sprinklr’s content hub. As one of PRSA Pittsburgh’s sponsors, each month Sprinklr will be delivering you with some insights into how you can use technology to make your marketing more efficient and effective. ] Social media compliance can become an afterthought for businesses of all sizes. At a time when social media crises […]

2017 Renaissance Award Winners: The Complete List

On Jan. 26, the city’s most talented communicators gathered together at the Sheraton Hotel in Station Square to honor the best public relations campaigns, tactics and individual practitioners as part of PRSA Pittsburgh’s 2017 Renaissance Awards. Karamagi Rujumba, director of public communications and advocacy for the Pittsburgh History & Landmarks Foundation, served as the master […]

Havas PR Predicts 17 Trends That Will Shape 2017

[ This is a post from our 2017 Renaissance Awards event sponsor Havas PR. ] The team at Havas PR has a history of observing, spotting and predicting trends. In 2014, we predicted the value of authenticity over mass production. In 2015, we focused on the rise of the “self” (self-portrait, self-parody, self-ie) and in 2016 […]