PR and employee relations often require the same skill sets, and necessary traits for both roles include being approachable, being excellent writers, listeners and communicators. Focusing on PR and media coverage can be a great way to shed light on company culture and a great way to attract, retain and elevate diverse talent--but it must […]

The rise of misinformation in the media is all around us. And with the public increasingly using platforms like social media as its main source of news, the PR profession has a key role in maintaining the integrity of that information. This year, PR Summit will once again be digital, where we will host a […]

The rise of misinformation in the media is all around us. And with the public increasingly using platforms like social media as its main source of news, the PR profession has a key role in maintaining the integrity of that information. This year, PR Summit will once again be digital, where we will host a […]