About the Member Services Chair
Steve Radick, SVP, Senior Director, Burson Cohn & Wolfe
Steve is the SVP, Senior Director at BCW (formerly known as Burson-Marsteller), one of the largest integrated communications agencies in the world. He joined BCW after four years at Brunner, one of Pittsburgh’s largest advertising agencies, where he led the PR department and managed the reputation of brands across the home improvement, retail, consumer-packaged goods, non-profit, manufacturing, and restaurant industries. He led the public relations efforts for AdWeek’s #1 Super Bowl commercial – 84 Lumber’s Super Bowl commercial, “The Journey Begins.”
He’s also lead PR and branding campaigns with for a wide variety of brands across industries, including Maui Jim, Cedar Fair Amusement Parks, Office Depot, Knouse Foods, Vitamix, and Cetaphil, Heinz, Office Depot, Slippery Rock University, Home Depot Rental, 84 Lumber, and Owens Corning.
He is an industry-recognized consultant, blogger, and speaker, and strategist. His writing has appeared in publications like The Drum, PRWeek, MediaPost, PRDai
He has been an active member of the Public Relations Society of America for the last 15 years